Quote Originally Posted by benagain
So you actually found it offensive?
No. I did not find that specific ad offensive in itself. If you scroll up you'll find my agreement with another poster that it can in fact easily be interpreted as anti-homophobic, anti-macho, anti-stupid.

However, in context with the online contest which encouraged viewers to select a different ending to be aired during the Daytona 500 (endings which were much more clearly offensive), I do think the campaign as a whole was reprehensible. This is a significant part of the story that most news carriers seem to have omitted.

Here are descriptions of two alternates:
1) Men kiss, then, horrified, poison themselves by drinking motor oil and windshield cleaner.
2) Men kiss, one guy sucker-punches the other using a huge wrench, then second guy slams the other's head under the hood of a car.