IN England it can go as high as 100K for ~ONE~ advert on prime time. Even more, depending on how long it is... So, every advert is wasting thousands and thousands of pounds, on what? A joke, thats what.

Im sure most people, if they smoke it or not dont belive half the shit that these adverts try and drum into people, BUT, theres always going to be some ignorant moron watching that takes it as gospel. Load of shit, the lot of it.