Quote Originally Posted by 3rdEyeVision
Toyotas last forever...especially therir trucks from like 94,95
True.

Toyota??s problem was that it did not make a sporty Corolla, unlike Honda that has always made a sporty Civic. Toyota had the Celica but it was a step up in price equal to Honda??s, Acura Integra. At the same time Toyota never did a Lexus model to compete with the Integra. And for a 15 year old kid he will always want the sporty civic over the family Corolla.

Of course that is exactly why Toyota launched ??Scion? to fill that cheap, sporty, FWD market that Honda has benefited from in the USA for so long.

But I guess the fact that Toyota has become the #2 auto maker in the world, about to become #1 over GM, I guess there strategy has worked