AH YES!!!! aroma & flavor! Organics effect terpinoids in ways chem nutes miss by a long shot! But you missed my FAVOURITE part of Big Bloom! Sea birds eat fish. Fish & their by products have gentle, natural growth & other hormones that effect plants in a healthy & positive way. Sea kelp too, in addition to all the other wonderful properties it posesses. (You know, native americans were really showing their smarts when they would drop a minnow or two into their planting holes)! I knew if I put you on the spot you pump out the info! Gets the point across when info comes from more than just one person. I can't help but sing the praises of a product I love this much. It would be so awesome if Fox Farms were to become one of our sponsers here, dontcha think? ~~~ thanks Chromophore!