Indeed, it's an expensive way of accomplishing something that you can do on the cheap. You can do the same thing with just a jocked bottle of fake pee as Deige suggested for non observed tests.

It almost sounds like a sales pitch for the urinator especially considering the whole: having to raise your shirt above the waist and drop your pants so as to expose your genitals and allow the observer to verify the absence of any cheating devices thing for some directly observed tests.