psycho,
well this kinda bursts your bubble as their seems too be a campaign
that targets young people here check it out;

Anti-marijuana advertising
In August 2001, the office told a Congressional committee that its National Youth Anti-Drug Lies Campaign "has been the most visible symbol of the federal government's commitment to drug prevention," and that the office was "investing $7 million a year in performance measurement to determine the effectiveness" of the campaign. The statement by said "We believe there is a strong body of evidence that indicates the campaign is working, as planned, to change drug attitudes, intentions and use."[8]

In 2002, according to a multiyear study by the research firm hired by the office, teenagers exposed to federal anti-drug ads were no less likely to use drugs for having viewed them, and some young girls said they were even more likely to give drugs a try. Walters blamed poor ads that weren't resonating with teenagers. Walters promised in Senate testimony in 2002 that he would show results within a year or admit failure, and Congress agreed to extend the campaign through 2003 while cutting funding for the ads from $170 million in 2002 to $150 million in 2003. An entirely new advertising campaign was created.[9]

In February 2005, a research company hired by the office and the National Institute on Drug Abuse reported that the government's ad campaign aimed at dissuading teens from using marijuana, a campaign that cost $1.4 billion between 1998 and 2006, did not work: "greater exposure to the campaign was associated with weaker anti-drug norms and increases in the perceptions that others use marijuana." The research company was paid $42.7 million for the five-year study. After the February 2005 report was received, the office continued the ad campaign, spending $220 million on the anti-marijuana ads in fiscal years 2005 and 2006.[10]


[edit] Other
According to the University of Michigan's annual Monitoring the Future report, the number of young people using drugs in the U.S. declined by 23 percent between 2001 and 2006 [11], though there is no evidence to suggest that government anti-drug programs that were started at the turn of the millennium helped cause this drop.

While cocaine production in Colombia initially decreased with the onset of Plan Colombia, the United Nations declared that in 2005, despite record levels of eradication by the U.S., coca production increased to about 330 square miles [12].

Office of National Drug Control Policy - Wikipedia, the free encyclopedia