One major problem, I believe, is that these huge corporations spend billions of dollars on advertising to tell people they need to buy things to feel good, to be free, and to be cool. But in the end what do you have? Just a whole bunch of shit that eventually destroys the environment. I believe you should look inside yourself and find something that makes you happy at the same time causing as little suffering around you. There really is nothing else you can do to correctly coexist with nature. Its all about karma man, Live your life doing as many good things to others around and it will all be returned, but you have to believe.