Try to decarboxilate it. Microwave it for some 15-60 seconds, or put it into a tinfoil, wrap it very well and let it into the oven at 325F for some 10-15 minutes... if the weed is freshly harvested, homegrown, or not properly cured, doing it can increase its potency a lot.
You can also make hash oil or honey oil... Its the easiest way to increase dramatically the potency of any weed... it can turn even the weakest schwag into something very good!
Or even better... decarboxilate the weed first, and then make hash oil... its the best anyone can do to increase their weeds potency.